Questions
Pre-Test Questions
- On a scale of 1 to 5, 5 being the most often, how often to you shop online?
- On a scale of 1 to 5, 5 being the most often, how often do you buy books online?
- Which three phrases best describe your online shopping?
- Gift Shopping
- Sales Shopping
- Free Shipping
- Comparison Shopping
- Leisurely Browsing
- Focused Shopping
- Discount Codes
- Pre-Orders
Post Task Questions
- As you browse the home page, what are your initial thoughts and impressions?
- What is the thing you like best about the home page?
- What is the worst thing about the home page?
- Does the home page arouse your curiosity about the business?
- Is the information you received relevant to what you were looking for?
- Based on the home page, would you recommend this business to a friend?
- Walk me through your decision on that.
- What did you think of the navigation to get to that decision?
- Do you feel that the task met your expectations?
- How intuitive did you find that task?
- Why did you pause?
- Were there any surprises while accomplishing this task?
Post Test Questions
- On a scale of 1 to 5, 5 being the most often, how often would you use this site?
- On a scale of 1 to 5, 5 being the most complex, how would you rate the complexity of this site?
- What did you like best about this site?
- What did you think was the worst thing about this site?
- As you browsed through this site, did it become easier or harder to figure out?
- When a mistake was made, was it easy to figure out the next step?
- On a scale of 1 to 5, 5 being the easiest, how easy was it to find the information that you wanted?
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